The stores concept is that of providing the customer with a chance to relax the body and mind, something known as "Iyashikei" in Japan. In this case it means that one can do gymnastics, yoga, playing Wii Fit or take advantage of the recently popular ear-cleaning service. If none of this tickles your fancy then you can also simply watch a movie on DVD with the maid of your choice. "We especially selected maids that are able  to provide a certain sense of hospitality" the owner said, whatever this means.

 He further mentioned that playing Wii Fit by yourself is not as much fun as when somebody is playing it with you. Right now it seems the main customer base are stressed out salary men but everybody is welcome to check it out, if not only to make a fool out of themselves in front of these highly Wii Fit-trained maids.